PPCBank has unveiled Goodie Market, Cambodia’s first in-app banking rewards marketplace, marking another flagship innovation that redefines the digital banking experience. Following the successful launches of Piggy Bank and Buddy Bank—two customer-favourite features that have received strong support from users—Goodie Market continues PPCBank’s commitment to creating differentiated digital products that customers cannot find anywhere else.
PPCBank Launches Cambodia’s First In-App Banking Rewards Marketplace, Goodie Market
Published Date:
July 24, 2026
As part of its long-term innovation strategy, PPCBank will continue introducing flagship digital experiences that go beyond traditional banking. Goodie Market transforms everyday banking into a rewarding journey, allowing customers and merchants to earn reward points through daily transactions and redeem them for exclusive merchandise directly within the PPCBank Mobile App. The launch further strengthens PPCBank’s growing digital ecosystem while delivering greater value, convenience and engagement to customers.
As digital banking continues to evolve rapidly in Cambodia, PPCBank is introducing a platform that recognises and rewards customer loyalty in real time. Through the Goodie Market Rewards Program, customers can earn points when making KHQR payments or conducting fund transfers through the PPCBank Mobile App. Merchants can also accumulate points through eligible KHQR transactions, creating a rewards ecosystem that benefits both consumers and businesses.
Accumulated points can be redeemed for a variety of exclusive PPCBank merchandise, including premium T-shirts, 3D keychains, Stylish Khmer krama reversible tote bags, umbrellas, tumblers, helmets and parasols. The entire process is seamlessly integrated into the mobile banking experience, enabling users to view, track and manage their points anytime and anywhere.
Customers receive points instantly after completing eligible transactions, providing a fully automated and transparent rewards experience. Once rewards are redeemed through the application, customers can conveniently collect their gifts at their nearest PPCBank branch.
Speaking about the launch, Mr. Lee Jin Young, President of PPCBank, proudly explained that the new platform represents the bank’s ongoing focus on customer-centric innovation.
“Innovation at PPCBank is about creating experiences our customers cannot find elsewhere. Following the success of Piggy Bank and Buddy Bank, Goodie Market is another flagship product designed to make everyday banking more engaging, rewarding and enjoyable. This is only the beginning, and we will continue introducing new innovations that redefine digital banking in Cambodia.”
The Goodie Market Rewards Program is designed to encourage greater adoption of digital financial services while strengthening long-term customer engagement. Customers earn points when making KHQR payments to PPCBank merchants, KHQR payments to merchants from other banks, transfers within PPCBank and transfers to other banks. New users who register for PPCBank Mobile also receive welcome points, providing an immediate introduction to the rewards experience.
Merchants are equally included in the program, earning reward points whenever they receive KHQR payments from PPCBank customers or customers of other participating banks. This approach supports business growth while encouraging wider use of Cambodia’s expanding digital payment ecosystem.
The launch of Goodie Market aligns with PPCBank’s broader vision of creating a vibrant and accessible digital banking environment that delivers tangible benefits beyond traditional financial services. By integrating rewards directly into the banking journey, PPCBank aims to deepen customer relationships and enhance user satisfaction while promoting cashless transactions across the country.
Mr. Lee said the platform represents more than a rewards programme; it is an investment in the future of digital banking in Cambodia.
“As Cambodia’s digital economy continues to grow, our ambition is not simply to offer digital banking services, but to continuously introduce meaningful innovations that make everyday banking simpler, smarter and more rewarding. Goodie Market is another step towards building a digital ecosystem where every transaction creates value and every customer enjoys a banking experience that is uniquely PPCBank.”
With real-time point accumulation, convenient redemption options and an expanding selection of exclusive gifts, Goodie Market serves as PPCBank’s flagship digital rewards platform. The initiative underscores the bank’s dedication to innovation, customer satisfaction and the continued advancement of digital banking services in Cambodia.
By making every transaction rewarding, every interaction convenient and every point meaningful, PPCBank is helping customers get more from their everyday banking experience while supporting the ongoing growth of Cambodia’s digital economy.
For more information about the Goodie Market, please visit:https://www.ppcbank.com.kh/goodie-market/.